How good are you at creating and converting opportunities into success?

Yesterday evening I watched an awesome game of international rugby between our champion New Zealand All Blacks and the British and Irish Lions.  It really was an epic contest and I was glued to my seat right up to the final whistle. For me, the best thing about the game was that it provided some crucial lessons about the importance…

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How to create and build awesome brands

Like strategy, the words brand and branding are frequently misused in the business world. This is unfortunate because brands – together with the process of branding – are incredibly important to a business’s success. How important?  Well, the fact is this. A high-value portfolio of brands is one of your most valuable assets. Which is one reason why – as part of…

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What is a strategist?

As you know, a memorial statue of an individual typically means they’ve done really important stuff during their lifetime.  In other words, they have made a significant contribution to an industry, a cause, or even society as a whole. So the statue is a tangible recognition of their work. The statue shown here is of someone who has made a…

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What smart business owners do to grow revenue and profits

If growth is on your agenda, it is very important that you take a close look at the visual below, which represents what smart business owners do to grow revenue and profits: Why is this visual so important?  It highlights several important elements of strategic business growth. #1.  The importance of a good revenue stream model #2.  The importance of…

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The dumbest way to grow sales revenue

Today I want to share with you one of the stupidest revenue stream models you’ll ever come across.  It represents an extremely short-sighted approach to business development and fails to take into account that the big money in business is on the back end. Before doing that though, let me recap some key points from a lesson I wrote a…

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