What is a strategist?

As you know, a memorial statue of an individual typically means they’ve done really important stuff during their lifetime.  In other words, they have made a significant contribution to an industry, a cause, or even society as a whole. So the statue is a tangible recognition of their work. The statue shown here is of someone who has made a…

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How to strategically out-sell and dominate your competitors

To out-sell your competitors and dominate your market there are specific strategy principles you need to learn and apply. And in today’s lesson I’ll tell you what the most important ones are. I’ll go even further and state that if you ignore these principles, you put your entire business at risk. Scary stuff, so let’s get into it. As an…

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How not to do a SWOT analysis – and what to do instead

In this lesson, which is part 3 of the series on the SWOT analysis, I want to share with you 4 big SWOT analysis mistakes many business owners make.  And, I’ll show you what to do instead. Mistake #1. Following a random SWOT process instead of a proper, visually-driven system In the first SWOT lesson I shared with you this…

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The ultimate success secret – and the hallmark of all great leaders, athletes and business owners

In the next minute or so you are going to learn the Ultimate Success Secret. Why is it important to learn? Well, this secret has helped military leaders win wars, political candidates win elections and small businesses become global giants.  It is frequently used by championship-winning sports coaches, successful investors and world-class athletes.  And, this secret plays a key role…

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This crucial strategic planning tool will help you to create a great 2015 plan

To help you plan for a better 2015 I want to share with you a powerful business analysis tool that can help you to boost your revenues, slash costs and improve your firm’s overall effectiveness. To introduce this tool, take a look at the following visual: As the visual explains, Coca-Cola has over 200 products in its product portfolio.  Yet,…

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