How not to do a SWOT analysis – and what to do instead

In this lesson, which is part 3 of the series on the SWOT analysis, I want to share with you 4 big SWOT analysis mistakes many business owners make.  And, I’ll show you what to do instead. Mistake #1. Following a random SWOT process instead of a proper, visually-driven system In the first SWOT lesson I shared with you this…

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