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Kia ora. It’s Ben M. Bartlett here and I am writing to you from the awesome country of New Zealand.
What is Kia ora? It’s a greeting from the indigenous people of New Zealand known as the Maori. And it simply means hello or welcome.
As you may know, New Zealand is a developed country of 5 million people located near the bottom of the world.
Here in New Zealand we’re famous for sheep, beautifully picturesque landscapes, the Lord of the Rings movies, the All Blacks rugby team…and that on a per capita basis, we are one of the world’s best sporting nations.
We also have a reputation as being really friendly, down-to-earth and helpful people.
Today I want to help you.
How so?
I’d like to invite you to subscribe to the Strategic Lessons newsletter. It’s free.
What is Strategic Lessons?
Sent to your email inbox once a week, Strategic Lessons is a newsletter about the highest level of leadership. Which is? Strategic leadership.
As a discipline, strategic leadership integrates principles and practices of strategy, leadership and human capital, while also drawing upon related fields including neuroscience, psychology, physiology, organisation/team development and values.
Ultimately, strategic leadership is about getting all of your shit togther.
In short then, Strategic Lessons helps you to be better at planning and executing strategy. At work and in life. It is your introduction to the applied science of strategic leadership.
As a bonus, when you subscribe you’ll also get a free book called The 12 Principles of Strategic Leadership.
What you will learn in The 12 Principles of Strategic Leadership
In terms of the overall learning theme, The 12 Principles of Strategic Leadership teaches you about strategic leadership, which is the highest level of leadership.
Crucially, you will learn why and how the principles and practices of strategic leadership will help you to perform better and achieve higher goals in all areas of your life. Health. Business/Career. Finances. Relationships. And so on…
At just over 90 pages long, The Principles of Strategic Leadership can be read quickly. And the way that it’s structured means that you’ll be able to pick up key points in minutes and not hours or days.
The 12 Principles are divided into 12 chapters, as follows:
- Pirnciple 1 – The Defnition of Success
- Principle 2- Leadership Defined – and the Three Leaderships Model
- Principle 3 – The Primary Mission of a Leader
- Principle 4 – The Strategy Grid
- Principle 5 – Your Most Valuable Investment Asset
- Principle 6 – The Leadership Skill Set
- Principle 7 – The #1 Leadership and Life Skill
- Principle 8 – The High Performance Formula
- Principle 9 – The 7 Ladders of Leadership
- Principle 10 – The Foundation of Success
- Principle 11 – The Power of a Personal Mission Statement
- Principle 12 – The Leadership Legacy
And more…
All this packed into just over 90 pages? Absolutely yes.
But how is that possible? Well firstly the book includes visual tools in the form of strategy models, including leadership development frameworks and process visuals. You will get an introduction to strategy models in chapter 4 (Principle 4).
Next, the book is written in plain English, as opposed to being written like a masters degree thesis or an overly wordy corporate manual. There is no corporate or government diarrhea. No academic airy-fairy theory.
What else won’t you find in The 12 Principles of Strategic Leadership? You won’t find motivational mumbo jumbo or feel good, yet empty hot air like what you read in get rich quick and law of attraction type books. No siree!
The 12 Principles of Strategic Leadership has a nice balance between scientific theory and practice. So you will learn the scientific underpinnings of leadership, strategy and high performance, and how to apply them in real life.
Get the book when you subcribe to the Strategic Lessons newletter.
Strategic Lessons shares important lessons delivered in a unique, no B.S style. No corporate diarrhea. No academic airy-fairy theory. No motivational mumbo jumbo. No PC nonsense. So if you are into diarrhea, pie in the sky theory, mumbo jumbo or PC silliness then do not subscribe. Otherwise you will be grossly offended.
Again, Strategic Lessons is free, and is delivered to your email inbox once a week.
In your subscription you’ll also be introduced to our other educational offerings, as well as our strategy consulting, consulting and education services.
And my qualifications?
First and foremost, I am a master strategist, which is best defined as someone qualified and skilled in analyzing and developing strategy. So in a nutshell, I help business leaders to solve their biggest problems with good strategy.
In terms of academic background, I attended my first strategic planning course in 1994. And, my qualifications include a masters degree in business administration (MBA) specializing in strategic thinking.
As well as serving as a strategist, I am a strategic advisor and coach to CEOs, business owners and team members, helping them to improve strategic performance and to get their shit together.
To assist clients, my work is provided via a portfolio of services that help clients to excel at strategic leadership.
Clients include senior executives at large organisations such as Marley, Red Cross, AIG and Honda…managing directors, boards and team members of multi-million dollar a year privately owned companies, government department leaders, and the owners of small businesses.
My work has been recognised and featured at industry conferences in both New Zealand and Australia, and has been the subject of legal action taken against others who have stolen my – and my clients’ – intellectual property. I’ve helped firms in a range of sectors including investment advisory, accounting, fast moving consumer goods, building and construction, food manufacturing, insurance and wellness.
Alongside my work with business leaders is the role I perform as a fitness/sports coach and life skills mentor, working with youth. This role is a passion that I’ve been dedicated to for more than 30 years. My business career is my career. My youth work is my calling. And the two work perfectly together.
What is my youth coaching work all about? It’s about helping youth to apply strategic leadership principles to excel in all areas of their lives, such as education, vocation and physical and mental wellbeing. You see, when you master strategic leadership, you can master life. And that’s the message I drive into the youth that I coach.
My biggest qualification?
Listen up. I didn’t have the flashest upbringing. Born a poor Maori boy in the small city of Gisborne, New Zealand. And surrounded by a dysfunctional environment that included alcohol abuse, drugs, crime and financial hardship.
But, when I reached my late teens I realised that the responsibility for getting my shit together lay firmly on my shoulders. And I discovered that the key to success was learning how to plan and execute strategy.
Long story short. I did get my shit together. And now it’s me telling high falutin’ CEOs and business leaders how to get all their shit together.
A warning
Yes, when you master strategic leadership, you can master life. And the Strategic Lessons newsletter is all about helping you to master strategic performance. But here’s a warning.
Because Strategic Lessons is only for serious business leaders, I expect readers to read the lessons. I expect them to study and learn. And those who don’t read lessons are removed from the email list. Why is that? My view is that those who can’t be bothered reading the Strategic Lessons newsletter are just not serious enough about studying the art and science of strategic leadership.
My policy for those who are removed is just as strict. They cannot re-subscribe.
On that basis then, if you qualify and understand the conditions, then you need to subscribe.
Subscribe and get a free digital copy of The 12 Principles of Strategic Leadership
When you subscribe to Strategic Lessons your learning process will start with a free digital copy of The 12 Principles of Strategic Leadership.
What to do now?
Fill in your first name and email address below, then click the subscribe button.
Eagerly read by CEOs and business owners in countries throughout the world including India, USA, Australia and New Zealand, the Strategic Lessons is a must-read for growth focused individuals.
Again, with Strategic Lessons you get lessons sent to your email inbox once a week.
Most importantly, you will get to learn, understand and apply strategic leadership principles to improve your business and personal life. To subscribe, simply fill in your first name and email address below.
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