Master Strategist offers free book to help business leaders develop better strategies, improve performance and achieve big goals – at work and in life

Greetings! It’s Ben M. Bartlett here and I am writing to you from the awesome country of New Zealand.

As you may know, New Zealand is a developed country of 5 million people located near the bottom of the world.

Here in New Zealand we’re famous for sheep, beautifully picturesque landscapes, the Lord of the Rings movies, the All Blacks rugby team…and that on a per capita basis, we are one of the world’s best sporting nations.

We also have a reputation as being really friendly, down-to-earth and helpful people.

Anyway, if you’re a CEO, business owner or hold some other senior position in your team, then today I want to help you.  More specifically, I want to help you get all your shit together.  And perform much better. At work and in life.

How so?

I want to send you a book.  It’s called The High Performance Formula.

Importantly, the digital edition of The High Performance Formula is free and is available as a PDF download.  Or, if you want you can purchase the print edition for $95.00.

Either way, if you’re serious about developing better strategies, improving performance and achieving big goals, The High Performance Formula is a must-read.

Here’s why.

At just 104 pages long, The High Performance Formula can be read quickly.  And the way that it’s structured means that you’ll be able to pick up key points in minutes and not hours or days.

What really makes the book a must-read though is the eye-opening information you will learn. 

In terms of the overall learning theme, The High Performance Formula teaches you about the #1 leadership and life skill.  Which is?  Strategic management.

If you are not familiar with strategic management, you simply must read The High Performance Formula.  You will learn exactly what it is and why it is important.  Crucially, you will learn the specific formula – The High Performance Formula – that will help turn you into a strategic management high performer.

Here are some of the specific learning topics in The High Performance Formula.

What you will learn in The High Performance Formula

  • The pictures that are worth a 1000 success words (Page 9)
  • An introduction to strategy models – and why they’re important (Page 10)
  • The Strategy Grid (Page 12)
  • Why we fail (Page 14)
  • The four core components of high performance and success (Page 14)
  • An introduction to The High Performance Formula (Page 15)
  • Your most valuable investment (Page 17)
  • The Skill Set Box (Page 20)
  • What is strategy? (Page 25)
  • What are tactics (Page 32)
  • Leadership defined – and the two types of leadership (Page 41)
  • The most valuable type of leadership (Page 42)
  • The 6 skills of the Leadership Skill Set (Page 43)
  • An introduction to mindset and the brain’s CEO ( Page 43)
  • The #1 leadership skill (Page 48)
  • The strategy superpower (Page 52)
  • How to get your shit together (Page 58)
  • How to grow a business (Page 62)
  • How to build a champion team (Page 68)
  • The neuroscience of learning and development (Page 75)
  • The best and worst ways to develop your skill set (Page 80)
  • What is a super coach? (Page 83)
  • The primary objective of a coach (Page 84)
  • The planet’s most effective coaching model (Page 91)
  • The power of high performance strategic management (Page 92)
  • The ultimate success secret (Page 95)
  • Golden nugget leadership advice from Stephen Covey (Page 104)

All this packed into 104 pages?  Absolutely yes.

But how is that possible?  Well firstly the book includes visual tools in the form of strategy models, including leadership development frameworks and process visuals. You will get an introduction to strategy models on page 18. 

Next, the book is written in plain English, as opposed to being written like a masters degree thesis or an overly wordy corporate manual. There is no corporate or government diarrhea. No academic airy-fairy theory.

What else won’t you find in The High Performance Formula?  You won’t find motivational mumbo jumbo or feel good, yet empty hot air like what you read in get rich quick and law of attraction type books. No siree!

The High Performance Formula has a nice balance between scientific theory and practice.  So you will learn the scientific underpinnings of strategic management and high performance, and how to apply them in real life.

 The Strategy Lessons Newsletter

A companion you will get with your book is a free subscription to The Strategy Lessons Newsletter.  

The Strategy Lessons is my email newsletter that reinforces what you will learn in The High Performance Formula.   It expands upon the skill of high performance strategic management and showcases how the skill can be used to improve performance in all areas of one’s life.

Sent your email inbox several times a week, The Strategy Lessons is one of a suite of education, coaching and consulting services dedicated to strategic management. These other services include:

Strategic MBA – For world-class strategy training.

Planning With Pictures – Visual Strategic Planning and Goal Setting Projects

The Strategy Lessons and other services will take your learning and development beyond the level you’ll achieve by reading The High Performance Formula.

Like my books, The Strategy Lessons is written in plain English. But it tends to be more abrasive and therefore offensive when read by the wrong people. 

Again, The Strategy Lessons is free, and is delivered to your email inbox several times a week. 

And my qualifications?

First and foremost, I am a master strategist, which is best defined as someone qualified and skilled in analyzing and developing strategy.  So in a nutshell, I help business leaders to solve their biggest problems with good strategy.

In terms of academic background, I attended my first strategic planning course in 1994.  And, my qualifications include an MBA (“A” grade average), specializing in strategic thinking.

As well as serving as a strategist, I am a strategic advisor and coach to CEOs, high performing business owners and team members,  helping them to improve strategic performance and to get their shit together.

Clients include senior executives at large organisations such as Marley, Red Cross, AIG and Honda…managing directors, boards and team members of multi-million dollar a year privately owned companies, government department leaders, and the owners of small businesses.

My work has been recognised and featured at industry conferences in both New Zealand and Australia, and has been the subject of legal action taken against others who have stolen my – and my clients’ – intellectual property. I’ve helped firms in a range of sectors including investment advisory, accounting, fast moving consumer goods, building and construction, food manufacturing, insurance and wellness.

Alongside my work with business leaders is the role I perform as a fitness/sports coach and life skills mentor, working with youth.  This role is a passion that I’ve been dedicated to for more than 30 years. My business career is my career.  My youth work is my calling.  And the two work perfectly together.

What is my youth coaching work all about?  It’s about helping youth to apply strategy principles to excel in all areas of their lives, such as education, vocation and physical and mental wellbeing.  You see, when you master strategy you can master life.  And that’s the message I drive into the youth that I coach.

My biggest qualification?

Listen up. I didn’t have the flashest upbringing.  Born a poor Maori boy in the small city of Gisborne, New Zealand. And surrounded by a dysfunctional environment that included alcohol abuse, drugs, crime and financial hardship.

But, when I reached my late teens I realised that the responsibility for getting my shit together lay firmly on my shoulders.  And I discovered that the key to success was learning how to plan and execute strategy.

Long story short. I did get my shit together. And now it’s me telling high falutin’ CEOs and business leaders how to get all their shit together.

How to get your SHIT together

Want to learn how to get your shit together? You need to get your free copy of The High Performance Formula.  And your free subscription to The Strategy Lessons.

To get your free digital copy of The High Performance Formula, as well as a subscription to The Strategy Lessons, complete the form below.

After your request is received and processed, you’ll receive an email with the download PDF link.